Thoughtful marketing to make you stand out


Have you identified your ideal customer? The type of customer that you really enjoy working with, buys the most from you and is low maintenance?


Have you conducted any research (informal or otherwise) into what motivates your customers to buy your product(s) or service(s)?


How well do you know your competitors? Do you know what makes your product or service superior to theirs?


Have you considered whether there is anything your product or service could deliver to your customers that is not currently being delivered by anyone else? 


What about the channels you use to reach your customers? Do you know your customers and their behaviours so well that you reach them in ways that your competitors haven’t considered?

15 points - Congratulations, you are distinctive!
11-14 points - You are on track to becoming distinctive – sign up for my 5 free tips for some extra guidance.
5-10 points - You have some work to do. Book a free discovery call to find out how I can help.